16 / 07 / 2015

The shape of things to come in eye-liners

One of the primary things to consider when launching an eye-liner is the shape of it's packaging. The target consumer in a sense defines this, in terms of the packaging being young and fun, mature and staid, elegant and luxurious, or any combination of viable concepts.

In order to capture the exact perfect essence of the product for whom specific eye-liner products have been created, SPC offers a number of interesting shapes for eye-liner wells that range from playful to professional, and just about everything in between.

The bottles are constructed of a number of components and can be tailored to include all sorts of applicators, depending on product viscosity and the sort of coverage desired.

By offering a wide range of shapes in sturdy, attractive containers, SPC assures brands will find exactly the right sort of packaging for its consumers.